Building customer loyalty is a core goal for anyone marketing a business. Recruiting brand loyalists can be a grueling pursuit, but one that can pay dividends. We’ve provided a few ways you can take things even further by making your customers your friends.

Filed under: Social Media, small business by Libbie
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According to a recent study, 2009 was the year that small businesses really started to understand the value of adopting social media. Is your business socially engaged?

Filed under: Social Media, Twitter, small business by Will Rose
Tags: CRM, customer relationship management, small business, social engagement, Social Media
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Beware (and Be Aware) of Wordpress Privacy Settings
Not to start this off too tangentially, but there are times when writing a blog post is painful. Not physically, mind you, but definitely psychologically, and even spiritually (if you’re the spiritual sort).
This is one such time.
Here’s a quick tip for you Wordpress users: be sure to check [...]

Filed under: Design, Development, Social Media by Derek
Tags: custom wordpress them, privacy settings, robots.tx file, search engine marketing, search engines, Social Media, WordPress
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Brian Solis is one of the top thought leaders in the world of new media. I had the opportunity to sit in at his session at SXSW, and synthesized my thoughts, boiling some of his most brilliant insights down to the best tips and soundbites.

Filed under: General Information, Social Media, sxsw by Libbie
Tags: Brands as media, Brian Solis, Comcast Frank, Converstaion Prism, CRM, customer relationship management, Dennis Crowley, Engage!, Foursquare, Frank Eliason, Jeremiah Owyang, new media, Social Media, South by Southwest, sxsw, sxswi, web 2.0
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If it hasn’t been beaten it into by now, there’s a good chance you’re missing out on a huge demographic if you’re not playing the social field. But don’t worry, friends. January isn’t even over yet. If you haven’t made “engage in social media” one of your resolutions for the New Year, it’s not too late.

Filed under: Design, Development, Social Media, small business by Libbie
Tags: blog, Social Media, social media tips, Twitter, Twitter tips, web design firm social media tips, web design marketing, WordPress
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2010 is right around the corner. As of Jan. 4, we’ll all be rearing to get started on a brand new year, so before taking off to celebrate the holidays, why not get your resources in order? Fine tune your bookmarks so to speak…

Filed under: DIYPR, Design, Development, Smart People, Social Media, Technology by Libbie
Tags: coding, PHP, PR, public relations, social media tools, web 2.0
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If you’re a blogger, you know it’s easy to veer into irrelevant territory. So how do you keep yourself on track? What are your favorite tips and tools?

Filed under: Smart People, Social Media, Technology by Libbie
Tags: blog, blog best practices, blog tips, blog tools, blogger, Jay Baer, Newtek
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It’s been said time and time again by just about every social media guru out there. If you adopt ONE form of social media, start a company blog. Are you a good blogger candidate?

Filed under: Social Media, Uncategorized by Libbie
Tags: advantages of blogs, benefits of blogs, blog, company blog, company culture, corporate blog, corporate blogs, SEO, should I blog?, WordPress
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How does your company demonstrate company culture? Pulling back your company curtain is a great way to gain a closer relationship with both your current customers as well as potential customers.

Filed under: Shenanigans, Social Media, Twitter by Libbie
Tags: company culture, Facebook, Social Media, Twitpic, Twitter, Vimeo, you tube
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The majority of upper-level executives don’t allow employees to use social media tools at work. Why not? What are the risks? What are the benefits? Many companies are employing social media policies to mitigate any associated risks.

Filed under: Social Media, Twitter by Libbie
Tags: best practices, employee participation, Facebook, Social Media, social media policies, Twitter
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