Is Your Small Business Socially Engaged?

According to a recent study, 2009 was the year that small businesses really started to understand the value of adopting social media. Is your business socially engaged?

Beware (and Be Aware) of Wordpress Privacy Settings

Beware (and Be Aware) of Wordpress Privacy Settings
Not to start this off too tangentially, but there are times when writing a blog post is painful. Not physically, mind you, but definitely psychologically, and even spiritually (if you’re the spiritual sort).
This is one such time.
Here’s a quick tip for you Wordpress users: be sure to check [...]

Technically Speaking With…Drew Mehl

For this month’s Technically Speaking column, we spoke with Drew Mehl, Principal and Creative Director of Binary Pulse. Check inside to see what Drew had to say about social media and marketing integration, the emergence of mobile marketing practices and…corneal implants??

Tips from Brian Solis By Way of SXSW

Brian Solis is one of the top thought leaders in the world of new media. I had the opportunity to sit in at his session at SXSW, and synthesized my thoughts, boiling some of his most brilliant insights down to the best tips and soundbites.

Raise Your Hand for Social Media

If it hasn’t been beaten it into by now, there’s a good chance you’re missing out on a huge demographic if you’re not playing the social field. But don’t worry, friends. January isn’t even over yet. If you haven’t made “engage in social media” one of your resolutions for the New Year, it’s not too late.

What Does Your Company Culture Look Like?

How does your company demonstrate company culture? Pulling back your company curtain is a great way to gain a closer relationship with both your current customers as well as potential customers.

Twittering at Work? Unthinkable!

The majority of upper-level executives don’t allow employees to use social media tools at work. Why not? What are the risks? What are the benefits? Many companies are employing social media policies to mitigate any associated risks.

Google Sidewiki is Here…Roll Out the Welcome Mat

A few weeks ago, you may have seen a blog post discussing the building momentum behind social media. Well, that snowball just got really big really fast. If you’ve been holding off on engaging in social media because it makes you too vulnerable, guess what…you’re social now!

Get a Bigger Hammer, Part 2

My last post (see Get a Bigger Hammer) discussed needing the right tool for the job, regardless of whether it’s a traditional tool like a hammer or saw, or something more Web 3.0 like augmented reality browsers. I also mentioned how we use 3 easy questions as the basis for decisions, to set the tone [...]

There’s a Giant Snowball Headed Your Way

I ran across a post in our forums, and was glad to see the discussion started. It’s a question almost every company/entity/individual has to ask these days as business practices are steadily becoming more social: “Should I have a presence on Twitter/Facebook/MySpace/Linked In, etc.?”